Plastic waste in cities is a major environmental issue. It not only pollutes the land and water, but it also harms wildlife and can have negative impacts on human health. The production and consumption of plastic has increased significantly in recent years, and as a result, plastic waste has become a common sight in our cities.

Let's encourage ourselves to get out of hidden corners and discover that essence that makes us capable of building a better world if we join forces, energies, feelings and actions, reaching the goal more easily and sooner.

Adorned in disposable glamour, this piece underscores the transient nature of fashion trends. Each acquisition aids in retrieving 15kg of plastic waste.

Every day we choose our destiny, we can believe we are capable of deserving the best and build it, or we can surrender to circumstances, in any case we will be right.

Eiríkah possesses the extraordinary ability to transmute plastic into valuable raw materials. With her ethereal presence and ancient wisdom, she leads the charge in environmental preservation. Eiríka's Nordic roots inspire her mission to transform waste into usable resources, guiding humanity towards a sustainable future.